What I Learned EOTO

 One of the presentations that stood out to me the most was online influencers. Online influencers are a huge part of our society and I feel like they are not talked about enough. The presentation talked about how these online influencers sometimes have a negative effect on young women. This really resonated with me because sometimes it is hard to look at an influencers social media page and compare it to your own. Their whole careers are social media and it is there job to make their lives look as perfect as possible. Social media influencers do almost nothing but somehow still make so much money and have such a hold on us as a society. An influencer could post a video of them lip singing to a song and they could be getting paid upwards of $1,000 just for that one post. 

The Power Of Social Media Influencers | SocialB
Influencers

It makes it hard on regular people to see these influencers doing almost nothing yet getting rewarded for it. The influencer market is only continuing to grow. Tik Tok has led to a huge surge in more online influencers. People now use Tik Tok as a way to get their foot in the door and become famous overnight. Once a person has a big enough following they usually get picked up by brands to promote certain products, thus becoming influencers. Not all influencers need to have thousands of followers to be successful though. Some people are considered micro-influencers, which means that they have a smaller following but still participate in brand deals and such. No matter what the follower count influencers still have a huge hold on us as a society and the influencer industry is only continuing to grow. 

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